🚨 HubSpot 101: Advanced Reports Your Sales Team NEED 🚨
What I love the most about hashtag#HubSpot is how customizable their reporting is and user friendly creating the reports are.
If you run a sales team as a Demand Generation Manager, Sales Manager, etc., here are a few advanced reports that are very beneficial to implement.
The Five Reports are:
🔹 Phone connects by time of day (Spoke to POC you tried to reach)
🔹 A/B Testing Email Campaigns (Open Rates, Reply Rates)
🔹 Bounced Email rate per email per sequence
🔹 ICP Metrics (Phone connects, email metrics, SALs, SQLs, OPPs, CWs)
🔹 Yearly Revenue Goal Tracking (Actuals vs Targets) broken down by month
Each of these reports provide further data points to track for your sales team. It will assist in guiding the direction of the overall demand generation programs and what pivots need to be made.